The Facial Action Coding System (FACS) is an incredibly useful tool when it comes to dealing with the face. Despite its utility, FACS is widely misunderstood. This post answers some of the common questions about FACS. What is the Facial Action Coding System (FACS)? The Facial Action Coding System is a scientific system designed to measure facial behaviors. Facial behaviors include individual facial movements such as pulling the eyebrows up, as well as more general facial activities like … [Read more...]
Passion, Persistence, Perception
